The founder approached us in November 2022 to develop the branding for this incredible initiative. Our key task was to help reignite motivation and regenerate hope in rangatahi through marketing.

The Climate Action Conference brand bubbles with youthful, optimistic energy, speaks with unabashed boldness; constantly reaching and bounding to the sky yet staying firmly rooted to the ground. Striking the balance between the playfulness of Generation Z and professionalism of Tāmaki Makarau’s best climate organisations results in a cool, effervescent, inclusive presence uplifted with bursts of energy. Versatility and practical application was important: a digital kit of stickers with (positive vibes) iconography can be slapped on anything by the conference team, from social media posts to banners.

The Climate Action Conference came to life on 6-7 May, 2023. We’re proud to have contributed to such an amazing event via partnership and volunteering!

This project is featured in Design Assembly’s Fresh From The Field article series.